Evernote Opens a Data Centre in China
According to the Wall Street Journal, a digital note-taking service Evernote asked Beijing for permission to set its data centre in China. The company has to adjust to web services’ regulations set in China, which became a stumbling block for Google and Facebook.
Evernote says it is going to use a recently made 70 million dollars investment for expansion in Asia. The company provides such services as digital note-taking with an option to synchronize them with other devices and share them with whoever the user needs. It has also bought an iPad application Penultimate which is quite popular.
The number of Evernote users rose to 30 millions during the last year and now the company craves to enter a 500 million users Chinese market. Even now there exist a 1, 1 million of Evernote Chinese users who work on servers based in the US.
However there are companies providing the same services in China. For example, Dropbox, iCloud, Google Drive and Baidu’s Wangpan.
Even though Evernote is not blocked in China, it fears that Chinese government might ask to reveal private information of the users when the data centre opens. Jeremy Goldkorn of Danwei.com writes that Evernote is not as interesting for the officials as social media, because it does not reveal personal information that much. The Chinese officials are not a thought police and they do not try to control the users’ thoughts. So the problems with censorship might not appear if the company provides utilities for remembering personal stuff.
In addition, when the Chinese government told Yahoo to reveal personal information on a journalist in 2005, Yahoo agreed and the journalist was imprisoned.